While Winnipeg Jets’ ownership/management fiddles, careers of older players waste away

Tic-toc, tic-toc, tic-toc.

That’s the unstoppable sound of the clock rapidly and relentlessly ticking down on the National Hockey League careers of certain able-bodied players whose bodies soon will begin to betray them, if that isn’t happening already.

Toby Enstrom will be 33 at this time next year. Dustin Byfuglien 32. Captain Blake Wheeler 31. Bryan Little 30. They were in, or about to enter, their prime playing years when the Atlanta caravan rolled into River City in 2011 and the Thrashers morphed into the Winnipeg Jets. Since then, each has swallowed the Kool-Aid and put his signature on a long-term contract, convinced that the Puck Pontiff, Mark Chipman, and his obedient servant, general manager Kevin Cheveldayoff, would deliver on a promise of better days.

Toby Enstrom
Toby Enstrom

Well, those four men are still waiting for deliverance. Their biological clocks are still ticking. And they have every right to ask: When is when?

Except the Puck Pontiff and Cheveldayoff won’t, or can’t, provide a definitive answer. Unlike Enstrom, Byfuglien, Little and Wheeler, they aren’t on the clock, so they simply recite the draft-and-develop mantra and add more pimples than puck sense to their roster, all the while allowing four careers to waste away.

There is no urgency in ownership/management. The Little Hockey House on the Prairie is sold out every night. There’s a waiting list for season subscriptions numbering in the thousands. Many among the rabble remain in swoon, still giddy to have an NHL outfit to call their own, no matter how inferior the product. The Secret Society that is True North Sports & Entertainment can’t sell enough $10 Jumbo Jet hot dogs, $10 pints of beer and $300 jerseys. That isn’t a hockey rink tucked between Hargrave and Donald in downtown Winnipeg. It’s a cash register.

Much of that money is, of course, funneled into player wages and, to be sure, the Jets’ on-ice workers are handsomely compensated. They draw enough pay to purchase every $10 Jumbo Jet dog ever put on the grill. But once the contracts are signed, sealed and delivered, it’s no longer about the number of zeroes behind the dollar sign. It’s about winning. Period.

Do you think Blake Wheeler is interested in a draft-and-development plan that won’t bear any fruit for another, say, four-five years? Indeed, head coach Paul Maurice spoke to that very issue last April, when he began sifting through the charred leavings of another dumpster fire that put the Jets on the outside when the real fun began in the Stanley Cup tournament.

If we put a really, really young lineup again in the Central (Division) and have a couple of tough nights, as long as those are the best guys we have then I’m all for it,” coach Potty-Mo told news snoops.

Blake Wheeler
Blake Wheeler

At the end of the day, I don’t care who’s in that lineup, we’re going to try and figure out a way to win with that group. We’re going to put that expectation in our room, instead of saying, ‘Hey, just come out and try hard and follow us and then in five years we’re going to…’ Blake Wheeler doesn’t want to hear that, he doesn’t want to play like that.

Our expectations have to be higher. The players have to be under that pressure because I think they develop faster.”

But, as in the case of when is when, how fast is fast?

I mean, the Jets commenced their current crusade with two goaltenders still on training wheels. The tandem of Connor Hellebuyck and Michael Hutchinson has crashed and burned. What’s old is new again, with Ondrej Pavelec back in the blue paint. And if he doesn’t return as the second coming of Dominik Hasek, what then? Back to Hellebuyck and Hutchinson?

I doubt that rate of development is fast enough for Wheeler and the others.

It is said today that 70 is the new 50 and 50 is the new 30, but it doesn’t work that way in hockey. Once upon a time, not so very long ago, 31 wasn’t considered old in the NHL. Today, 30 is the old 35 and 35 is the old 40. (No, that doesn’t explain Jaromir Jagr, but some things defy logic.) The point is, Wheeler cannot afford many more failed experiments and wasted seasons before rot sets in. None of the ‘old’ boys can. Their clocks keep ticking while ownership/management keeps talking. The Puck Pontiff and Cheveldayoff have failed them. Miserably.

Little wonder Wheeler seems to be owly much of the time.

Patti Dawn Swansson has been scribbling about Winnipeg sports for 47 years, which means she is old and probably should think about getting a life.